Language Alter Ego

Studies around Language Alter Ego

The study of Language Alter Ego and how it relates to our identity and social behaviour has been a subject of interest for researchers and linguists for many years. It all started with the theory of linguistic relativity, also known as the Sapir-Whorf hypothesis, which proposes that the language we speak shapes our perception of the world and influences our thoughts and behaviours. This theory has been a major influence in the development of the concept of Language Alter Ego.

In the 1960s and 1970s, researchers such as Erving Goffman and Howard Giles began to explore the idea of how language use and communicative behaviour are influenced by social context and the role of power dynamics in these interactions. They found that people often adopt different communicative styles depending on the situation, such as speaking more formally in a professional setting or using more casual language with friends. These findings laid the foundation for the concept of Language Alter Ego.

In the 1980s and 1990s, the concept of cultural intelligence was introduced, which focuses on the individual's ability to effectively navigate different cultural contexts and understand how cultural differences can impact communication and behaviour. This concept also plays a key role in the development of Language Alter Ego as it highlights the importance of developing cross-cultural awareness and competence.

Over the past two decades, researchers have continued to explore the connection between language, identity, and behaviour, with a particular focus on how language use can be influenced by cultural and social factors. For example, some researchers have found that multilingual individuals may adopt different communicative styles depending on the language they are speaking, and that these styles may reflect different aspects of their personal and cultural identities.

In conclusion, the concept of Language Alter Ego and the research surrounding it have evolved significantly over the past decades, starting with the theory of linguistic relativity and advancing to a more comprehensive understanding of how language use is influenced by cultural and social factors. The continued exploration of this topic has important implications for our understanding of language, identity, and social behaviour and the role they play in our lives.

I have been researching this concept since 2010 due to my personal empirical experiences and scientific interest, later I coined the term Language Alter Ego at the end of 2015 which has been used ever since in reference to linguistic personalities.